Build Your Own Damn Mousetrap: A Primer on Starting and Running Your Own Business Review

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Build Your Own Damn Mousetrap: A Primer on Starting and Running Your Own Business ReviewI recently read "Build Your Own Damn Mousetrap: A Primer on Starting and Running Your Own Business" by Dave Dunton. While it was an entertaining read, I would not consider it to be a Primer on starting or running a business. The majority of the book is anecdotes from before Dunton started his business, and about his life struggles. While interesting, not all seem clearly connected to his entrepreneurial journey. I was also put off by his somewhat excessive swearing. I am usually not one to complain about swearing in books and writing, but Dunton's swearing was not always placed effectively. Overall, this book is not what its title suggests. It is more of a memoir than a primer on entrepreneurial ventures.
I received a complimentary copy of (Book Title) as a member of the Dorrance Publishing Book Review Team. Visit dorrancebookstore.com to learn how you can become a member of the Book Review Team.Build Your Own Damn Mousetrap: A Primer on Starting and Running Your Own Business OverviewLiving up to his title as the ''comeback kid,'' Dave Dunton proves that attitude goes a long way in overcoming adversity. But it's not just any attitude, as he will quickly tell you. Dunton proudly proclaims that he ''seldom does anything the way others do,'' and his method of giving advice echoes that statement perfectly. Rather than writing what he would consider a dry, boring autobiography, Dunton has integrated his own serious experiences with funny quips, personal anecdotes, and detailed guidance in order to show people how, if tackled with some thought, most negative situations can be triumphed and made into a story of success. Despite a multitude of setbacks ranging from a difficult childhood to addictions, to cancer; he has gone on to complete the Ironman Triathlon and run a small business, all the while maintaining his sense of humor and individual vantage point. Combining his comeback story with poignant advice to others, especially those considering self-employment, Dunton shows us that by seeking help in the right places and keeping the world in perspective, we too can conquer our obstacles and achieve our passions.

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